Press Kit
Media resources and brand information for press and media inquiries.
Company Overview
About The Fifth Cup
The Fifth Cup is a curated importer and storyteller for Israeli wines, selecting producers for quality, authenticity, and narrative depth. Every bottle is kosher-certified and presented with transparent provenance, bridging the depth of Israeli winemaking with curious palates worldwide.
Founded
2025
Headquarters
New York, NY
Focus
Curated Israeli kosher wines
Business Model
Retailer-of-record partnerships
Brand Assets
Color Specifications
Burgundy
#8F2A3E
Canvas
#FAF7F2
Ink
#151515
Gold
#C9A968
Photography & Imagery
High-resolution product photography, lifestyle imagery, and founder headshots available upon request.
Key Messages
Curated Excellence
Every wine passes our rigorous tasting panel and meets our standards for quality, authenticity, and narrative depth. We taste widely, choose sparingly.
Cultural Bridge
We connect the depth and authenticity of Israeli winemaking with curious palates worldwide, sharing stories of terroir, tradition, and innovation.
Transparent Sourcing
Clear certification and provenance details on every product page, with verifiable kosher certification and direct producer relationships.
Press Contact
Media Inquiries
Interview Availability
We are available for interviews, tastings, and briefings. We can also arrange interviews with featured winemakers and producers.
Need Additional Assets?
We're happy to provide custom photography, detailed product information, or arrange exclusive interviews for your story.
Contact Press Team